Nexstar Media Group

  • Digital Marketing Services Account Executive

    Requisition ID
    2018-3459
    Category
    Sales
    Job Locations
    US-PA-Wilkes-Barre
    Position Type
    Regular Full-Time
  • Company Overview

    Nexstar Media Group Inc. is the largest TV station operator in the country. With the reach of 171 television stations in 100 markets addressing nearly 38.7% of US television households, and a diversified, growing digital media operation.  Nexstar Media Group Inc. is the parent company of Nexstar Broadcasting Group, Inc. & Nexstar Digital LLC.  Learn more at www.nexstar.tv.

    EEO Statement:

    Equal Opportunity Employer Minorities/Women/Veterans/Disabled

    Position Summary

    The ideal candidate is a proven sales person or agency executive who is effective at prospecting, is goal-oriented and thrives on developing new revenue opportunities in a fast-paced industry. The successful candidate’s priority will be to generate, manage and grow digital marketing services revenue from local advertisers/agencies. This person will serve as the sales marketing lead generating revenue from digital marketing services for clients; develop and execute go-to-market sales strategies that result in exceeding revenue targets in Digital Marketing Services. Establish, maintain and grow relationships with advertisers and agencies and utilize a consultative sales approach to develop strategies understanding of client’s business and marketing needs. Position and pre-sell all opportunities to highlight the benefit and value proposition in the marketplace; establish key relationships within the local business community in order to effectively build and maintain digital marketing services revenue vs. budget. Meet and exceed performance management targets for account activity and revenue generation.

    Essential Duties and Responsibilities

    5 years of digital media sales, marketing or digital agency experience preferred. Significant knowledge of

    the digital advertising landscape including Paid Search, Programmatic Ad buying, Social Media

    Management, Mobile Strategy, etc. Ability to interact with high-level decision makers, to sell through a

    consultative sales experience and to sell a vast array of products. Excellent follow-up, strong

    organizational skills and attention to detail. Proven ability to meet and exceed sales goals and secure

    revenue goals.

     

    BA or BS in Business, Marketing or Advertising preferred.

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