Nexstar Media Group

  • Account Executive - KMID

    Requisition ID
    2018-3517
    Category
    Sales
    Job Locations
    US-TX-Odessa
    Position Type
    Regular Full-Time
  • Company Overview

    Nexstar Media Group Inc. is the largest TV station operator in the country. With the reach of 169 television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation.  Nexstar Media Group Inc. is the parent company of Nexstar Broadcasting Group, Inc. & Nexstar Digital LLC.  Learn more at www.nexstar.tv.

    Position Summary

    KMID, an ABC Affiliate in Midland/Odessa, TX seeks an Account Executive for its sales & marketing department.  This position works within guidelines to increase sales volume with assigned accounts, aggressively seeks new customers for both TV and digital business, executes plans and strategies set forth by sales management, maintains awareness of the competition, and maintains visibility in the community.

     

    Essential Duties & Responsibilities: 

    • Implements strategies to consistently grow revenue and exceed revenue goals.

    • Establishes credible relationships with local business community.

    • Makes sales calls on existing and prospective clients.

    • Develops new accounts and maximizes revenue on existing accounts.

    • Prepares and delivers sales presentations to clients.

    • Explains to customers how specific types of advertising will help promote their products or services.

    • Provide clients with information regarding rates for advertising placement in all media.

    • Works with clients and station personnel to develop results driven marketing solutions across multiple platforms.

    • Performs other duties as assigned.

     

    Requirements & Skills: 

    • Associate's degree in Marketing, Advertising, Communications, or related field preferred.

    • Ideal candidate has at least one year's experience in sales, preferably in the media field.

    • Excellent communication skills, both verbal and written.

    • Ability to manage multiple tasks and work independently.

    • Experience achieving long-range objectives and implementing the strategies and actions to achieve them.

    • Knowledge of Matrix, Strata, and Wide Orbit Systems programs a plus.

    • Valid driver's license with an acceptable driving record.

    • Ability to work extended hours, as needed.

     

    Physical Demands & Work Environment:

    The Account Executive must be able to stand, sit, conduct telephone conversations, use electronic mail, write letters and memos, conduct face-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, work in close proximity to others, work outdoors in all weather conditions, and work indoors in environmentally controlled conditions. The Account Executive must be able to lift, set up and operate equipment weighing up to 10 pounds, and be able to handle, control or feel objects, tools or controls. Repetitive movements are required.

    Essential Duties and Responsibilities

    • Implements strategies to consistently grow revenue and exceed revenue goals.
    • Establishes credible relationships with local business community.
    • Makes sales calls on existing and prospective clients.
    • Maintains assigned accounts and develops new accounts.
    • Prepares and delivers sales presentations to clients.
    • Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
    • Provides clients with information regarding rates for advertising placement in all media.
    • Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
    • Works with clients and station personnel to develop advertisements.
    • Performs other duties as assigned.

     

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