Nexstar Media Group

  • Marketing Strategist

    Requisition ID
    2019-4184
    Category
    Sales
    Job Locations
    US-SD-Sioux Falls
    Position Type
    Regular Full-Time
  • Company Overview

    Nexstar Media Group Inc. is the largest TV station operator in the country. With the reach of 171 television stations in 100 markets addressing nearly 38.7% of US television households, and a diversified, growing digital media operation.  Nexstar Media Group Inc. is the parent company of Nexstar Broadcasting Group, Inc. & Nexstar Digital LLC.  Learn more at www.nexstar.tv.

    EEO Statement:

    Equal Opportunity Employer Minorities/Women/Veterans/Disabled

    Position Summary

    We are seeking a new business ALL STAR to build long term relationships with new clients as a trusted Multi Media Marketing Strategist. Cultivate client relationships and identify opportunities to respond to client needs. Full benefits package and unlimited income potential.

     

    Essential Duties and Responsibilities

     

    Principal Duties & Responsibilities:

    Identify, develop, and expand new client relationships
    Ability to make substantial number of cold calls per week
    Ability to convert cold calls into in depth face to face appointments
    Close sales
    Maintain close communication at various stages in the sales cycle including account updates, weekly projections & forecasting of future advertising
    Research target markets and trends, and adjust sales strategy accordingly
    Ensure clear understanding and interpretation of client needs, and recommend appropriate solutions to meet requirements
    Develop short and long-range plans for revenue growth
    Create oral & written presentations
    Monitor account receivables
    Research, analyze and monitor competitive media for new leads

     

    Specialized Knowledge/Skills/Abilities:
    Knowledge of television and digital advertising tools to advise advertisers on the effective use of marketing solutions but not required
    Strong oral, problem solving, communications, writing, negotiation and presentation skills
    Well organized, professional, high energy and detail-oriented
    Confident, flexible, multi-tasker, and able to work independently

    Education/Experience:  Bachelor's degree preferred with an emphasis in Business Management, Business/Marketing or Communications.  Sales related experience preferred.

    Training/Equipment:  MS Office skills including Word, Excel, and PowerPoint required.  

     

    Work Environment/Mental/Physical Requirements: A valid driver's license, state mandated automobile insurance and an acceptable driving record are also required. Background check is required.

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