Nexstar Media Group

Marketing Strategist

Requisition ID
2019-4184
Category
Sales
Job Locations
US-SD-Sioux Falls
Position Type
Regular Full-Time

Company Overview

Nexstar Media Group Inc. is the largest TV station operator in the country. With the reach of 171 television stations in 100 markets addressing nearly 38.7% of US television households, and a diversified, growing digital media operation.  Nexstar Media Group Inc. is the parent company of Nexstar Broadcasting Group, Inc. & Nexstar Digital LLC.  Learn more at www.nexstar.tv.

EEO Statement:

Equal Opportunity Employer Minorities/Women/Veterans/Disabled

Position Summary

We are seeking a new business ALL STAR to build long term relationships with new clients as a trusted Multi Media Marketing Strategist. Cultivate client relationships and identify opportunities to respond to client needs. Full benefits package and unlimited income potential.

 

Essential Duties and Responsibilities

 

Principal Duties & Responsibilities:

Identify, develop, and expand new client relationships
Ability to make substantial number of cold calls per week
Ability to convert cold calls into in depth face to face appointments
Close sales
Maintain close communication at various stages in the sales cycle including account updates, weekly projections & forecasting of future advertising
Research target markets and trends, and adjust sales strategy accordingly
Ensure clear understanding and interpretation of client needs, and recommend appropriate solutions to meet requirements
Develop short and long-range plans for revenue growth
Create oral & written presentations
Monitor account receivables
Research, analyze and monitor competitive media for new leads

 

Specialized Knowledge/Skills/Abilities:
Knowledge of television and digital advertising tools to advise advertisers on the effective use of marketing solutions but not required
Strong oral, problem solving, communications, writing, negotiation and presentation skills
Well organized, professional, high energy and detail-oriented
Confident, flexible, multi-tasker, and able to work independently

Education/Experience:  Bachelor's degree preferred with an emphasis in Business Management, Business/Marketing or Communications.  Sales related experience preferred.

Training/Equipment:  MS Office skills including Word, Excel, and PowerPoint required.  

 

Work Environment/Mental/Physical Requirements: A valid driver's license, state mandated automobile insurance and an acceptable driving record are also required. Background check is required.

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