Nexstar Media Group

  • Digital Sports/News Coordinator

    Requisition ID
    2019-5938
    Category
    News
    Job Locations
    US-TX-Lubbock
    Position Type
    Regular Full-Time
  • Company Overview

    Nexstar Media Group Inc. is the largest TV station operator in the country. With the reach of 171 television stations in 100 markets addressing nearly 38.7% of US television households, and a diversified, growing digital media operation.  Nexstar Media Group Inc. is the parent company of Nexstar Broadcasting Group, Inc. & Nexstar Digital LLC.  Learn more at www.nexstar.tv.

    EEO Statement:

    Equal Opportunity Employer Minorities/Women/Veterans/Disabled

    Position Summary

    The Digital Media Coordinator helps station to attract new digital audience members and to increase the interaction between our newsroom and digital audience members.

    Essential Duties and Responsibilities

    • Generate, edit, publish and share daily content including but not limited to news content that builds personal audience connections and encourages audience members to interact
    •  Locate or generate appropriate non-news content for the same purposes
    • Moderate all user-generated content
    • Respond to private messages, and direct messages received on social media 
    • Respond to user generated content
    • Collaborate with other departments (sales and promotions) to manage social media posting for effectiveness, and reputation
    • Execute a social media strategy through platform determination, goals and metrics, messaging and audience identification 
    • Research social media trends (while also analyzing internal social data/metrics) and recommend updates and changes to the social media strategy

     Requirements & Skills:

    • Excellent presentation and communication skills
    • Social networking skills
    • Good sense of what’s newsworthy
    • Knowledge of online promotions and/or marketing
    • Positive attitude, detail and audience oriented, good multitasking and organizational skills

    Physical Demands & Work Environment:

    The Digital Media Coordinator must be able to stand, sit, conduct telephone conversations, use electronic mail, write letters and memos, conduct face-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, work near others, work outdoors in all weather conditions, and work indoors in environmentally controlled conditions.  Must be able to handle, control or feel objects, tools or controls.  Repetitive movements are required.  Work may be conducted in extremely bright or inadequate lighting conditions.

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