Nexstar Media Group Inc. is the largest TV station operator in the country. With the reach of 171 television stations in 100 markets addressing nearly 38.7% of US television households, and a diversified, growing digital media operation. Nexstar Media Group Inc. is the parent company of Nexstar Broadcasting Group, Inc. & Nexstar Digital LLC. Learn more at www.nexstar.tv.
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Nexstar Broadcasting, Inc is in search of a dynamic Integrated Digital Specialist in (SAVANNAH, GA) to take our digital revenue initiatives to the next level. Our Broadcast and Digital Divisions are a part of one of the nation’s fastest growing organizations, and the largest local media company in the US. We are looking for a leader who will work with our local sales team to continue to foster a positive culture of success. The Integrated Digital Specialist is responsible for directing digital sales efforts for all digital marketing services both closing sales opportunities with Broadcast Account Executives and identifying target accounts to drive digital revenue as a sole contributor.
As a member of the (WSAV) Nexstar team, the Integrated Digital Specialist will be an expert in local digital and cross platform sales, have a solid understanding of the local digital marketplace, and be knowledgeable about how to effectively package our digital assets to maximize our digital advertising and digital marketing services revenue. The successful candidate will identify key target accounts and partner with the Account Executives, and with our local businesses and /or advertising agencies in a consultative, creative, challenger seller focused approach. You will be the digital subject matter expert on the team, working to find new business opportunities, and with the Nexstar Account Executives to provide innovative ideas in digital marketing solutions to help grow our client’s businesses. You will be responsible for growing new and existing digital revenue business, and updating the sales team on new product rollouts, best practices, national sales contests, digital industry trends, and vertical specific initiatives in automotive, recruitment, healthcare, home services, legal, etc.
The ideal candidate will have a curiosity to understand client needs by conducting pre-meeting research and using tools provided to help develop a needs-based point of view. Your strong consultative sales skills will build relationships with our clients by listening and providing marketing expertise. You bring value to clients and will help to simplify their digital marketing spend by maximizing their digital footprint and help clients gain market-share.
(WSAV.COM) You will have a team of digital marketing product experts to support your business. At Nexstar, we craft custom marketing plans for each client.