The Digital Producerleads the transition from broadcast focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes and tactics; as well as in creating/editing origin content beyond that which is produced for on-air.
The Multimedia Journalist Reporter produces, reports, shoots, writes, voices, edits and feeds news production content for all platforms in a manner that is clear, engaging and meaningful to news consumers.
As a member of the Nexstar team, the Digital Sales Specialist will be an expert in local digital and cross platform sales, have a solid understanding of the local digital marketplace, and be knowledgeable about how to effectively package our digital assets to maximize our digital advertising and digital marketing services revenue. The successful candidate will identify key target accounts and partner with our local businesses and /or advertising agencies in a consultative, creative, challenger seller focused approach. You will be a digital subject matter expert on the team, working to find new business opportunities, and provide innovative ideas in digital marketing solutions to help grow our client’s businesses.
You will have a curiosity to understand client needs with pre-meeting research and using tools provided to help develop a needs-based point of view. Your strong consultative sales skills will build relationships with our clients by listening and providing marketing expertise. You bring value to clients and will help to simplify their digital marketing spend by maximizing their digital footprint. This includes Programmatic Display, Social, Video, Native, SEO/SEM, Advanced TV, Email, Reputation Management, etc. You will have a team of digital marketing experts to support your business. At Nexstar, we craft custom marketing plans for each client.