As a member of the WDTN/WBDT Nexstar digital sales team, the Integrated Digital Specialist is responsible for generating and growing digital marketing service revenue for the company. The IDS will be the Dayton market expert on digital services and will work, both independently and in conjunction with the Nexstar sales team, to achieve budgeted revenue goals in the digital marketing services area. The Integrated Digital Specialist will achieve this by professionally and effectively selling Nexstar's digital products and inventories (including but not limited to targeted video, digital audience and reach extensions, SEO/SEM, and sponsorships) with the intent to advance client objectives.
The Sales Assistant works within established Sales Department guidelines to maximize station revenue opportunities from an order entry, traffic and accounting perspective. The Sales Assistant is also responsible for performing all clerical functions required by department personnel as needed.
The Account Executive works within established Sales Department guidelines to increase sales volume with assigned accounts, aggressively seeks new customers for both TV and eMedia business, executes plans and strategies set forth by sales management, maintains awareness of the competition, and maintains visibility in the community.
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